It does not go unnoticed and that is the goal: for it to be seen and visited. The brand new IJF Store is present for the first time on the World Judo Tour, for the Upper Austria Grand Prix.

Sylvester Gawel and Mariusz Winnicki are both from Poland and they are both judoka. They are also both Director General of the IJF Store. "We are excited, a bit stressed but very optimistic that this will be a great success. For us, judo lovers, just to be here is extraordinary. We enjoy it, meeting our judo friends and connecting with the judo family,” they explain.

The project was in the making for a little while already. It is now real. The official IJF merchandising store is open. "In the future, there will be three channels to buy goods," said Mariusz Winnicki. The first one is the booth, which is installed now in Linz and which will be available during several World Judo Tour events.

The second will be the online store that will be launched just before the Abu Dhabi World Championships 2024. The third one will be through exclusive partnerships with local distributors. "We are growing, step by step. In the upcoming weeks and months, we will develop the activity to reach more people anywhere in the world," added Sylvester Gawel.

Thus the store offers IJF merchandising and judo-related goodies as well as branded clothing. The goal is to have more than 300 identified items, all high quality products.

The IJF store is a place to meet other judoka, to interact with local organisers and to promote the judo values further.

If you are in Linz, come and visit the booth. If not, wait a little more and everything will be at a click-distance.

See also
YOG Dakar 2026
Dakar’s First Judo Podia Bring Joy and an Historic Medal for Senegal

01. Nov. 2026 / The first day of judo at the Dakar 2026 Youth Olympic ...

YOG Dakar 2026
Dakar 2026: First Golds, Historic Bronze!

01. Nov. 2026 / The first judo medals of the Dakar 2026 Youth Olympic ...

YOG Dakar 2026
The Olympic Family Comes Together Around Judo in Dakar

01. Nov. 2026 / The Youth Olympic Games is bringing the international ...

YOG Dakar 2026
A Champion’s Smile, a New Generation’s Moment

01. Nov. 2026 / Who better to launch the judo competition at the Dakar ...

YOG Dakar 2026
Dakar 2026: Follow the Judo Action!

01. Nov. 2026 / In the warm-up room, anticipation is building.

YOG Dakar 2026
Forty Flags, One Unforgettable Night

01. Nov. 2026 / The flame is alight. Since the evening of 31st October, ...

Abu Dhabi GS 2026
Twenty-Seven Nations Win Medals in Abu Dhabi

31. Oct. 2026 / This edition of the Abu Dhabi Grand Slam has concluded ...

Abu Dhabi GS 2026
+100 kg: Demetrashvili Gets it All Right in Abu Dhabi

31. Oct. 2026 / In a category with several competitors used to standing ...

Abu Dhabi GS 2026
+78 kg: Victory for Vukovic

31. Oct. 2026 / This category was destined to be dominated by world ...

Abu Dhabi GS 2026
-100 kg: Bifov Climbs to the Top of the Podium

31. Oct. 2026 / Aurelien Diesse impressed throughout the morning with ...

Abu Dhabi GS 2026
-78 kg: Lytvynenko Leads Again

31. Oct. 2026 / Arriving on home soil with a new red back patch must ...

Abu Dhabi GS 2026
-90 kg: Ivanov Comes Back From the Brink

31. Oct. 2026 / Nemanja Majdov (SRB), a world and European champion, ...

Abu Dhabi GS 2026
Highlights From the Preliminaries - Day 3

31. Oct. 2026 / The power and intensity of heavyweight judo was on ...

INTERVIEW EXPRESS
Shishime Ai (JPN)

08. Jun. 2018 / The next reigning world champion to be invited to answer ...

News
5 Key Takeaways from judo’s first Tokyo 2020 qualifier

06. Jun. 2018 / Highlights from Hohhot Grand Prix 2018

VIDEO
Judo for the World in Iran

07. Jun. 2018 / In April 2018, the International Judo Federation and ...

Meeting
JUDO: A Beneficial Cause

07. Jun. 2018 / 'Society should believe in sport as a beneficial cause ...